AllTrails: Hike, Bike & Run
GPS Hiking & Biking Trail Maps
Rating4.89
MRR19.64K
Top Chart Ranking13
Number of versions
All Subscription Screenshots
All screenshots
Standard Paywall
Free Trial - Soft Paywall
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What is AllTrails?
AllTrails app in-depth overview
AllTrails is the world-renowned outdoor exploration and trail navigation app with 400,000+ curated trail guides. Its AllTrails+ (formerly AllTrails Pro) subscription unlocks offline map downloads, wrong-turn alerts, and 3D preview maps.
AllTrails at a glance
AllTrails onboarding UX highlights
Value proposition & Pain points
Immediate hook presenting AllTrails's core transformation and building immediate user excitement.
Personalized interactive questions
A short questionnaire capturing user goals and tailoring the subsequent product journey.
Social proof & Dynamic projection
Dynamic progress forecasts and customer reviews providing reassurance before the subscription paywall.
Subscription paywall presentation
Strategically timed paywall offering trial periods and annual subscription discounts.
AllTrails paywall screens
Annual Plan with Free Trial
- Unlock all pro features without limits
- 3-day free trial, cancel anytime in iOS settings
- Save up to 75% compared to monthly billing
Monthly Subscription
- No annual commitment, auto-renews monthly
- Pause or cancel anytime via Apple ID
- Ideal flexible entry point for pro users
Special Offer / Downsell Paywall
- Triggered when users tap close or dismiss
- Offers additional 20% - 50% discount incentive
- Features countdown timer for urgent conversion
Lifetime / One-time Purchase
- Single upfront payment for perpetual access
- Catches subscription-resistant high-LTV users
- Significantly boosts immediate cash flow
AllTrails pricing
| Plan | Price | Billing | Free Trial | Region |
|---|---|---|---|---|
Annual subscription 🔥 Best Value | $35.99 | Yearly | No trial | 🇺🇸 United States |
Version vLatest · United States App Store · Verified · Subscriptions auto-renew via Apple ID unless canceled 24h prior
AllTrails version history
| Version | Release Date | Observed changes & Metrics | Region |
|---|---|---|---|
| v26.2.11 | 📅2026-02-06 | Updated paywall layout & onboarding flow, estimated daily ARPU $5.07 | 🇺🇸US |
| v26.1.10 | 📅2026-01-08 | Updated paywall layout & onboarding flow, estimated daily ARPU $8.27 | 🇺🇸US |
| v25.12.30 | 📅2025-12-16 | Updated paywall layout & onboarding flow, estimated daily ARPU $9.57 | 🇺🇸US |
| v25.10.20 | 📅2025-10-15 | Updated paywall layout & onboarding flow, estimated daily ARPU $14.41 | 🇺🇸US |
| v19.1.0 | 📅2024-05-15 | Updated paywall layout & onboarding flow, estimated daily ARPU $11.05 | 🇺🇸US |
AllTrails Frequently Asked Questions
Official answers to common questions about pricing, free trials, cancellations, and refunds.
Q1Is AllTrails free? How much does it cost?
AllTrails is free to download on the Apple App Store with essential free features. Full access requires a premium subscription, typically available as monthly or annual auto-renewing plans.
Q2Does AllTrails offer a free trial?
Yes, AllTrails frequently offers a 3-day free trial on its annual subscription option. You can cancel 24 hours before the trial ends without being charged.
Q3How do I cancel my AllTrails subscription on iPhone?
Open the iOS 'Settings' app > Tap your Apple ID profile at the top > Tap 'Subscriptions' > Select AllTrails > Tap 'Cancel Subscription'.
Q4How do I request a refund for AllTrails?
All in-app purchases are handled by Apple. To request a refund, visit reportaproblem.apple.com and log in with the Apple ID used to make the purchase.
