Moonly: Moon Phases & Calendar
Birth Chart, Tarot, Dreamer
Rating4.64
MRR10.48K
Top Chart Ranking182
Number of versions
All Subscription Screenshots
All screenshots
Onboarding Paywall
Standard Paywall
No Free Trial - Soft Paywall
No Free Trial - Soft Paywall
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What is Moonly?
Moonly app in-depth overview
Moonly combines lunar calendar tracking, tarot cards, ancient runes, and mindfulness meditations, guiding users toward spiritual harmony through recurring subscription memberships.
Moonly at a glance
Moonly onboarding UX highlights
Value proposition & Pain points
Immediate hook presenting Moonly's core transformation and building immediate user excitement.
Personalized interactive questions
A short questionnaire capturing user goals and tailoring the subsequent product journey.
Social proof & Dynamic projection
Dynamic progress forecasts and customer reviews providing reassurance before the subscription paywall.
Subscription paywall presentation
Strategically timed paywall offering trial periods and annual subscription discounts.
Moonly paywall screens
Annual Plan with Free Trial
- Unlock all pro features without limits
- 3-day free trial, cancel anytime in iOS settings
- Save up to 75% compared to monthly billing
Monthly Subscription
- No annual commitment, auto-renews monthly
- Pause or cancel anytime via Apple ID
- Ideal flexible entry point for pro users
Special Offer / Downsell Paywall
- Triggered when users tap close or dismiss
- Offers additional 20% - 50% discount incentive
- Features countdown timer for urgent conversion
Lifetime / One-time Purchase
- Single upfront payment for perpetual access
- Catches subscription-resistant high-LTV users
- Significantly boosts immediate cash flow
Moonly pricing
| Plan | Price | Billing | Free Trial | Region |
|---|---|---|---|---|
Weekly subscription | $4.99 | Weekly | No trial | 🇺🇸 United States |
Annual subscription 🔥 Best Value | $29.99 | Yearly | No trial | 🇺🇸 United States |
Subscription | $49.99 | Recurring | No trial | 🇺🇸 United States |
Annual subscription 🔥 Best Value | $19.99 | Yearly | No trial | 🇺🇸 United States |
Version vLatest · United States App Store · Verified · Subscriptions auto-renew via Apple ID unless canceled 24h prior
Moonly version history
| Version | Release Date | Observed changes & Metrics | Region |
|---|---|---|---|
| v2.4.9 | 📅2025-10-20 | Updated paywall layout & onboarding flow, estimated daily ARPU $2.94 | 🇺🇸US |
| v2.0.8 | 📅2024-10-07 | Updated paywall layout & onboarding flow, estimated daily ARPU $4.77 | 🇺🇸US |
| v2.0.1 | 📅2024-08-04 | Updated paywall layout & onboarding flow, estimated daily ARPU $5.38 | 🇺🇸US |
| v1.9.4 | 📅2024-05-24 | Updated paywall layout & onboarding flow, estimated daily ARPU $3.34 | 🇺🇸US |
Moonly FAQ
Is Moonly free? How much does it cost?
Moonly is free to download on the Apple App Store with essential free features. Full access requires a premium subscription, typically available as monthly or annual auto-renewing plans.
Does Moonly offer a free trial?
Yes, Moonly frequently offers a 3-day free trial on its annual subscription option. You can cancel 24 hours before the trial ends without being charged.
How do I cancel my Moonly subscription on iPhone?
Open the iOS 'Settings' app > Tap your Apple ID profile at the top > Tap 'Subscriptions' > Select Moonly > Tap 'Cancel Subscription'.
How do I request a refund for Moonly?
All in-app purchases are handled by Apple. To request a refund, visit reportaproblem.apple.com and log in with the Apple ID used to make the purchase.
